The Pool Industry is Thriving
The swimming pool industry has seen significant growth in the past few years. Homeowners are investing in their properties more than ever, and a backyard pool is a highly coveted feature for many families.
According to a recent article published by Forbes, research from IBISWorld reveals that the swimming pool construction industry experienced an annual growth rate of 3.8% from 2015 to 2020. Additionally, industry revenue was expected to reach $7 billion in 2020, with an estimated 15,197 businesses operating in the industry. Despite the global pandemic, pool sales and installations remained strong, with many homeowners investing in their homes since they were spending more time there due to lockdown restrictions.
Intex is one of the biggest names in the inflatable pool industry, offering a range of products from above-ground pools to air mattresses. The company’s 18×48 pool is one of its most popular products, and in this article, we will explore the benefits of selling this product online.
Expanding Your Reach
Selling Intex 18×48 pools online gives you the opportunity to expand your reach beyond your local area. By creating an online store, you can reach customers from all over the country – or even the world. This means you can tap into a larger market and increase your sales potential.
To do this, you’ll need to create an eCommerce website that allows you to sell your products online. This may seem daunting at first, but there are several platforms out there that make it easy to create an online store without any coding knowledge. Some popular options include Shopify, BigCommerce, and WooCommerce.
Low Overhead Costs
Another benefit of selling Intex 18×48 pools online is that it can be a relatively low-cost business to run. Unlike traditional brick-and-mortar stores, you won’t need to pay rent or utilities for a physical storefront. Plus, you won’t need to hire as many employees since you can automate many processes, such as order processing and shipment tracking, with the right software.
You will need to invest in professional product photography, website design, and marketing to make your online store stand out. However, these costs are often much lower than those associated with running a physical store.
Leveraging Social Media
Social media has become a crucial marketing tool for businesses of all sizes. By creating a social media presence for your online store, you can connect with potential customers and promote your products to a wider audience.
Platforms such as Instagram and Facebook are particularly effective for product promotion. You can showcase your products in action, share customer testimonials, and encourage customers to share their own photos of your products. Social media can also help you build a loyal following, turning customers into brand advocates who will recommend your products to their friends and family. Improve your educational journey by visiting this suggested external site. There, you’ll find additional and interesting information about the subject covered in this article. intex 18×48 pool https://poolsfun.com/collections/intex-18×48-pool.
Conclusion
Selling Intex 18×48 pools online is a lucrative business opportunity with several benefits. It allows you to expand your reach beyond your local area, keep overhead costs low, and leverage the power of social media to promote your products to a wider audience. By creating an online store, investing in professional product photography, and dedicating time to marketing efforts, you can tap into the growing pool industry and build a successful business around these highly coveted products.
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